Digital ExpoAI NavigateEXPO2025 Personal Agent

  • NTT

We have provided a convenient app, “EXPO2025 Personal Agent” (hereinafter referred to as the App), to help visitors to Expo 2025 Osaka, Kansai, Japan tour the Expo venue smoothly (from April 13, 2025 to October 13, 2025).
During the service period, the App was used by about 15 million visitors in total. Thank you very much.

Overview of the features of the App

Introduction to the EXPO2025 Personal Agent App
(Basics)

Introduction to the EXPO2025 Personal Agent App
(Comprehensive Edition)

The app is an information guide app for those visiting the Expo venue. Based on the venue map, it provides convenient features to help visitors tour smoothly around the Expo venue. * For more details on the app’s features, please see here.

Demonstration experiments at Expo 2025 Osaka, Kansai, Japan

While providing the App for Expo visitors, we have also been conducting demonstration experiments related to urban development projects promoted by the NTT Group as part of the “Future Society Showcase.”
In the urban development envisioned by the NTT Group, “enabling visitors to enjoy more facilities (improving mobility)” and “creating and nurturing cities together with the people who live, work, and gather in the city” are important themes.
At Expo 2025 Osaka, Kansai, Japan, the venue was treated as a single city, and we conducted demonstrations on “allowing visitors to enjoy more pavilions/events” as well as “collecting ideas from visitors about future society, generating collective intelligence, and co-creating a vision for future society.”

Utilizing the insights gained from Expo 2025 Osaka, Kansai, Japan for urban development

The NTT Group aims to utilize the insights gained from Expo 2025 Osaka, Kansai, Japan in neighborhoods and commercial facilities, striving to create communities where the people who live, work, and gather in the city can live and gather in safety and comfort.
Moreover, the insights obtained are planned to be used in demonstration experiments conducted in actual neighborhoods.

■Urban development where visitors can enjoy more facilities
  By enabling visitors to efficiently obtain information about the city that matches their interests and by streamlining their travel to destinations, we aim to enhance the mobility of visitors and create a vibrant city.

■Creating a unique town that reflects the voices of visitors
We will collect and analyze a large volume of freely written ideas submitted by visitors, and work on creating a unique and vibrant town that reflects the voices of its visitors.

Detailed features of the App

Provided features

Venue Guidance

We provide information on facilities such as pavilions and food and beverage, as well as event information and congestion information. You can check the congestion status of the entire venue area (50m x 50m) units, and the availability of reservations for pavilions/events that require reservations on the map, making it easier to plan ahead.

Route Guidance

We will guide you from your current location to your destination within the venue using the optimal route. You can also set waypoints along the way, such as stopping by a restroom. Additionally, AR route guidance is available throughout the venue, making it easy for those who are not good with maps to intuitively understand the direction to proceed.

Facility Recommendations

Based on AI preference estimation, we recommend the next actions such as pavilions and events that match your interests. These recommendations may lead to new discoveries that you wouldn’t have noticed on your own.

Course Recommendations

AI considers the person’s preferences and movement efficiency to guide them through the best possible full-day tour. Even those who have not decided on specific facilities to visit can enjoy the expo all day.

* The images are for illustrative purposes only. Some content may be subject to change.

user experience image

At the time of the visit to the Expo

Create and propose excursion plans that meet your needs and make planning easy

during excursion

Stress-free excursion guided by the shortest route to your destination

周遊中

You’ll be notified when it’s almost time to book facilities, so you don’t have to forget to travel.

lunch break

Congestion information is displayed and you can take action to avoid congestion.

お昼休憩

Guided by anticipating the weather on the day, they are guided to move indoors to facilities, where they can take action to avoid the rain.

during excursion

Recommends facilities you have, making your facilities search easier

* The images are for illustrative purposes only. Some content may be subject to change.
* Weather forecasts are based on data provided by Japan Weather Corporation.

“Idea Submission for Future Society in 2050” Service Overview

Based on visitors’ (EXPO2025 Personal Agent app users’) ideas for the future society, “Everyone’s Imagined Future Society” were published on the App as the collective intelligence of all visitors.
Embody “A space where 8 billion people from around the world will not only view exhibits but will co-create our future society.”

  • Visitors Submit Ideas

    Visitors submit ideas on
    “What do you think society will be like in the future?”

    Post

    1. 1

      Theme Example:
      What do you think ‘cities and transportation’ the year 2050 will look like?

    2. 2

      Post Example:
      New air vehicles that can travel through the air have eliminated traffic congestion!

  • Future Society Images Published on the App

    Ideas submitted by visitors are aggregated and analyzed by utilizing AI and generated future society images (art and summaries) are published.

    1. 1

      Collective Intelligence Art

    2. 2

      Collective Intelligence Summaries

    For each theme, the collective intelligence of all participants and each age group* were published. (6 times in total)
    * All ages / Age 24 and under / Ages 25 to 64 / Age 65 and over