Press Release

2023.03.08 Expo 2025 Osaka, Kansai, Japan, The Official Name of “Women’s pavilion” decided ~Cartier Japan has unveiled the exhibition concept~
「Women’s Pavilion in collaboration with Cartier」© Cartier

On Wednesday, March 8, International Women’s Day, Richemont Japan Limited (Cartier Japan) announced the official name of “Women’s Pavilion”, to be exhibited at Expo 2025 Osaka, Kansai, Japan (hereinafter referred to as the Expo) in collaboration with the Japanese government and the Japan Association for the 2025 world Exposition (hereinafter referred to as the Association), has been decided as “Women’s Pavilion in collaboration with Cartier” (hereinafter referred to as “Women’s Pavilion”). And the basic concept of Women’s Pavilion was also unveiled.
The Women’s Pavilion aims to design a better world where all people are in equality, respect each other, and can fulfill their potential for future society for our lives. The pavilion will be constructed by reusing the facade materials used for the Japan Pavilion at Expo 2020 Dubai.
We will continue consideration so that this pavilion could be an indispensable part of the Expo’s attractions by providing visitors with opportunities of learning and awareness in their experiences at this pavilion.

■Basic concept of the pavilion

  1. Exhibitor
    Cartier, Richemont Japan Limited
    (Tokyo, President & CEO of Cartier Japan, MIYACHI June)
  2. Name of the pavilion
    Women’s Pavilion in collaboration with Cartier
  3. Concept
    When women thrive, humanity thrives.
  4. Architectural design (Title of honor omitted)
    Global artistic lead (※1)  Es Devlin
    Lead architect(※2) NAGAYAMA Yuko
    (※1)in charge of contents creation and curation 
    (※2)in charge of architectural design
  5. A comment from Cartier, Richemont Japan Limited
    Since its foundation, Cartier has always been staying close to women who live their lives in their own way, also with our experiences of the Women’s Pavilion at Expo 2020 Dubai and the Women’s Pavilion at the Expo 2025. From the perspectives of women living now, we face global issues, exchange our ideas and build a new world – From the pavilion, we hope to create a future where all people, regardless of gender, can live in equality, respect each other, live together and actively.


Public Relations Department, Japan Association for the 2025 World Exposition