Press Release

2023.11.27 Hello Kitty Appointed as a Special Supporter of Expo 2025 Osaka, Kansai, Japan!

The Japan Association for the 2025 World Exposition (hereinafter referred to as “the Association”) is pleased to announce that Hello Kitty of Sanrio Company, Ltd. (Tokyo, President and Chief Executive Officer: TSUJI Tomokuni) has been appointed as a Special Supporter, thus becoming part of a group of supporters for Expo 2025 Osaka, Kansai, Japan (hereinafter referred to as “the Expo”). (Appointed on November 27, 2023)
Hello Kitty is an iconic Japanese character adored around the world. She served as a Special Envoy (Mascot Character) for Expo 2025 Osaka, Kansai, Japan during the bid to host the Expo. As a Special Supporter, Hello Kitty will cooperate in various promotional activities for the Expo, both domestically and internationally.

Hello Kitty

Hello Kitty is a popular character of Sanrio Company, Ltd. and will celebrate her 50th anniversary in 2024. The period from November this year to December 31, 2024 is her “50th anniversary year”, and initiatives will be rolled out based on the theme “Friend the Future: Be Friends with the Future.”

Hello Kitty
Date of birth: November 1
Birthplace: suburbs of London
Height: described as being as tall as five apples
Weight: described as weighing as much as three apples
Blood type: A

Comment from Hello Kitty

I, Hello Kitty, have taken on many challenges, dreaming of “a world where everyone can live together happily with compassion and smiles.” I am very much looking forward to taking on the new challenge of being a Special Supporter of the Expo. Toward the future, I would like to expand the circle of smiles with my friends around the world.

Photo at the inauguration ceremony (From the left: MYAKU-MYAKU, the official character of the Expo; KOBAYASHI Koji, Director General, Public Relations and Promotion Bureau of the Association; and Hello Kitty)

What is a “Special Supporter”?

Special Supporters are groups of supporters for Expo 2025 Osaka, Kansai, Japan where people, groups, characters, etc. with many fans or supporters can use their influence to convey the appeal and philosophy of the Expo.
The Japan Association for the 2025 World Exposition will continue to increase the number of people interested in the Expo by having various people join as Special Supporters.


Public Relations Department, Japan Association for the 2025 World Exposition