Yoshinori Odagiri started his career at All Nippon Airways Co., Ltd. (ANA) in 1987, focusing on flight operations management. After leading operational teams at Narita and Haneda Airports, he became Deputy Director of the Asia Strategy Office in 2011 and joined AirAsia Japan as a founding member, serving as CEO from 2012. In 2016, he joined ANA Strategic Research Institute, conducting studies on the revitalization of domestic airports for local governments and airport managers. He has served as President & CEO of SPACE COTAN Co., Ltd. since April 2021.

Joined the Ministry of Land,Infrastructure,Transport and Tourism in 2011.After serving in various roles including Director of the Tourism Planning Division at the Hokkaido District Transport Bureau and Assistant Director of the Regional Development Division at the Japan Tourism Agency,he assumed the position of Deputy Director-General of the Obihiro Development and Construction Department at the Hokkaido Regional Development Bureau in 2023. While at the Hokkaido District Transport Bureau, he was deeply involved in promoting adventure travel, and in 2021, he co-authored the book The Complete Guide to Adventure Travel.

He is the fifth-generation successor of Mitsuboshi Group, a materials manufacturer founded in 1887. After graduating from Keio University, he worked at Mitsubishi Corporation and Boston Consulting Group (BCG) before taking over the family business in 2010. Since then, he has driven several key initiatives including the company’s expansion into Europe, the launch of its own brand, the ReBirthWOOL project focused on wool recycling and circularity, and the creation of TAKIBI & Co.—a co-creation hub for next-generation family business successors and startups. Through these efforts, he is reimagining the role of a traditional manufacturer in a modern, sustainable economy.

Born in 1990. After graduating high school, he launched a smartphone repair business. Following a move to a rural area, he became involved in various projects including the revitalization of a local hot spring facility, new business ventures, and regional development initiatives. In 2021, he joined Snow Peak Inc. and, in the same year, was appointed Executive Vice President of Destination Tokachi Inc., a regional Destination Management Organization (DMO) in Hokkaido’s Tokachi area. He continues to work at the intersection of business innovation and community revitalization.

Born in 1993. Joined Snow Peak Inc. as a new graduate and gained experience working at three different retail locations. He then took part in the Mizbering Project, a Ministry of Land, Infrastructure, Transport and Tourism initiative, where he was responsible for implementing strategies in Niigata City. After that, she focused on experience development, served as a secretary in the President’s Office, and later managed the operations of a lodging and multi-use facility. Currently, he works in the Business Planning Department, where he is leading the launch of Snow Peak’s fly-fishing business.

Joined Rakuten, Inc. in 2010, where he was engaged in sales for new store openings on Rakuten Ichiba. In 2016, he transitioned to Salesforce.com Co., Ltd., working for four years as an individual contributor and three years as a manager. In 2023, he founded Legacy'll Inc., which specializes in consulting services for strengthening inside sales organizations.

Advisor to a community development company promoting solutions to local issues in the town of Urahoro, and head of the “Urahoro Academia,” which will be the focus of today's discussion. He is also involved in education and human resource development projects in both Hokkaido and Tokyo. His first career was as a professional soccer player in the J.League, where he played for nine seasons.

Born in 1996 in Engaru, Hokkaido. After graduating from the Faculty of Education at Hokkaido University, he began working in 2019 as a member of the Regional Revitalization Cooperation Team in Urahoro. Since 2022, he has been part of Tokachi Urahoro Gakusha, an organization with the mission of "building a society that connects to the next generation." He is involved in planning and managing initiatives such as “Urahoro Academia” and “AgriDive,” an agricultural internship program for university students.

Originally from Hakodate, with a professional background in fields such as advertising sales and hotel operations. Served as a member of the Obihiro City Regional Revitalization Cooperation Team until March 2025, specializing in the promotion of adventure travel. Since April, operating independently in the private sector while continuing to contribute to the comprehensive advancement of tourism in the Tokachi region.

After graduating from Keio University, he joined a travel agency, working in sales, marketing, and later in the think tank division on business strategy support. In 2017, he began collaborating with ATTA, serving as Asia regional manager. After his ATTA contract ended in March 2022, he founded Adventure Area Consulting. He now works with ministries and local regions on regional system building and human resource development.

I joined Nippon Travel Agency, Japan's oldest travel agency, which celebrated its 120th anniversary in business. After working in corporate sales and sales management, I currently belongs to the Business Co-Creation Promotion Division, a department responsible for new business development and regional development centered on tourism. In the Tokachi area of Hokkaido, he manages the operation of sightseeing and inspection programs, with a particular focus on the Hokkaido Space Port in Taiki Town.