Press Release

2023.04.05 The First Series of “Official Licensed Products” Featuring MYAKU-MYAKU, the Official Character of Expo 2025 Osaka, Kansai, Japan Now on Sale

Sales will begin on April 12 at Abeno Harukas Kintetsu Main Store, Daimaru Tokyo Store, and other stores.
Available at the Official Online Store from April 13

The Japan Association for the 2025 World Exposition (Hereinafter referred to as “the Association”) will begin selling the first series of “official licensed products” featuring the official character MYAKU-MYAKU on Wednesday, April 12, 2023, in order to build momentum for Expo 2025 Osaka, Kansai, Japan (hereinafter referred to as “the Expo”).
The first series of “Official Licensed Products” will consist of 24 items in 11 categories, including plush toys, T-shirts, pin badges, acrylic stands, towels, tote bags, etc. Starting Wednesday, April 12, 2023, the products will be sold at the following: Kintetsu Department Stores, Daimaru Matsuzakaya Department Stores and 28 other locations in total. (Including stores that only sell some products and stores open for limited periods of time)
Online sales will also begin at the “Official Online Store for Expo 2025 Osaka, Kansai, Japan Official Licensed Products” from Thursday, April 13 at 14:00, two years before the opening of the Expo.

Outline of the first series of “Official Licensed Products” using the official character MYAKU-MYAKU

Products: Plush toys, T-shirts, kids’ T-shirts, hand towels, face towels, tote bags, pin badges, metal key chains, acrylic stands, clear files, tin badges, 24 items in 11 categories in total
※Please refer to the attached product specifications for details.

Stores selling our products

Sales start date: Wednesday, April 12, 2023

(Stores selling all products)

(Stores that sell some products only)
※The following stores do not sell “plush toys”.

※ Products on sale vary by store
※ Stores other than those listed above are also planning to sell the products in due course

The Official Online Store for the official licensed products of Expo 2025 Osaka, Kansai, Japan

Sales start date and time: 14:00, Thursday, April 13, 2023
URL:https://expo2025shop.jp

Inquires

■Regarding the 2025MLO and products
Osaka, Kansai, Japan Expo 2025 Master Licensing Office
e-mail:info@expo2025mlo.jp

■ For news media
Regarding products and stores
Osaka, Kansai, Japan Expo 2025 Master Licensing Office, Public Relations Office
e-mail:press@expo2025mlo.jp
TEL:03-6821-8789

■ Regarding Expo 2025 Osaka, Kansai, Japan
Public Relations Department, Japan Association for the 2025 World Exposition
e-mail: media@expo2025.or.jp