Press Release

2023.12.13 Expo 2025 Osaka, Kansai, Japan, “EXPO 2025 Digital Wallet”, “EXPO ’70 NFT,” Where the Past and the Future Intersect, Is Now Being Distributed! ~ “MYAKU-MYAKU Key Visual NFTs” also to be distributed at Expo-related events by the Japan Association for the 2025 World Exposition and other partner organizations ~
(Japanese version)

The Japan Association for the 2025 World Exposition (hereinafter referred to as “the Association”) will distribute “EXPO ’70 NFT”, a limited edition NFTs*¹ of Expo 1970 Osaka, as a part of “EXPO 2025 Digital Wallet” business collaboration services, from December 13, 2023 to April 12, 2025.
The NFTs will be distributed to users who have downloaded the “EXPO 2025 Digital Wallet” application and log in between the 13th of each month and the 12th of the following month. The design of the NFT varies from month to month, with a new design each month. In addition, a “MYAKU-MYAKU Key Visual NFT” will be distributed to users of the application who participate in related events of the Association and its partner organizations.
We hope that many people will acquire various types of NFTs before the opening of Expo 2025 Osaka, Kansai, Japan and become familiar with this service, which will help to further build momentum for the Expo.
※ 1 NFT (Non-Fungible Token): Non-substitutable digital data created based on the blockchain

About ”EXPO’70 NFT”

・ Overview
The Expo 1970 Osaka drew more than 64 million visitors, creating a veritable frenzy of excitement throughout Japan. The various pavilions and exhibits of the time had a huge impact on visitors, and even today, more than half a century later, they remain vivid in the memories of many people.
Osaka Prefecture has inherited the materials from Expo ’70 and provided image data to the Association, which utilizes it to distribute “EXPO ’70 NFT” using the latest Web32 technology and blockchain3.
※2 Web3: Decentralized web services using blockchain technology
※3 Blockchain: Blockchain is a type of database technology that records information and manages data in units called blocks, which are connected like a chain to store data.

・Distribution schedule
If you log into the EXPO 2025 Digital Wallet application from the 13th of each month to the 12th of the following month, from December 13, 2023 to April 12, 2025, the day before the Expo opens, you earn an EXPO ’70 NFT. The design to be awarded will vary each month (16 designs in total).
・Campaign Details
URL: https://expo2025-wallet.com/welcome-nft.html (Japanese)

”MYAKU-MYAKU Key Visual NFT”

”MYAKU-MYAKU Key Visual NFT” will be distributed to those who have participated in Expo-related events organized by the Association and its partner organizations. There are four types of MYAKU-MYAKU key visuals, and those who collect all four types of NFTs will receive a special ”MYAKU-MYAKU Key Visual Image NFT”.

※ ”MYAKU-MYAKU Key Visual NFT” image

(For reference)
The following websites have been opened to introduce how to use EXPO 2025 Digital Wallet, etc.
Please take a look!
▽ Link to download the application
<App Store URL>
https://apps.apple.com/jp/app/id6450660947 (Japanese)
<Google Play URL>
https://play.google.com/store/apps/details?id=io.hashport.hashwallet (Japanese)

▽ About the content of business collaboration services
https://expo2025-wallet.com/en

▽About the financial collaboration services ”① MYAKU-PE! (electronic money), ② MYAKU-PO! (points), and ③ MYAKU-N! (EXPO 2025 Digital Wallet NFT site Expo‘s unique NFT)“
https://www.expo2025-dwfs.jp/en/

Inquiries

Public Relations Department, Japan Association for the 2025 World Exposition
E-mail: media@expo2025.or.jp