The Japan Association for the 2025 World Exposition (hereinafter referred to as “the Association” is taking Expo 2025 Osaka, Kansai, Japan (hereinafter referred to as “the Expo”) as an opportunity to rethink various aspects of Japan’s life in the future and realise new products at the Expo through co-creation with various players. Items developed through this programme will be used within the Expo site.
A new video titled “Designing Future Japanese Lifestyles; Unveiled at the Expo” has been released. The video looks back on the products that have been developed so far within the Co-Design Challenge. A venue map showing the locations of the Co-Design Challenge products has also been released.
▽ “Co-Design Challenge” Program Projects
Please see the attachment for an overview of each project.
▽ About the video “Designing Future Japanese Lifestyles; Unveiled at the Expo”
The video can be viewed on the official YouTube channel of the Expo 2025 Osaka, Kansai at the URL below.
・Full version https://youtu.be/rNROiIwl6u8 (Japanese)
・Digest version https://youtu.be/Zyc2lkxDUJE (Japanese)
・Short version https://youtube.com/shorts/-UEzAiDOjRw (Japanese)
■ Video Highlights
In this video, SAITO Seiichi, the Director of the Expo Co-Creation Program , talks about the appeal of the Co-Design Challenge and reflects on the thoughts behind the project. The video carefully introduces the behind-the-scenes production of the products made by the 22 participating businesses and the finished products and gives a clear overview of the Co-Design Challenge’s efforts and the vision for the future that lies beyond.
We hope viewers will be excited by the infinite possibilities of design and manufacturing and be sure to tune in to this new challenge to shape the future of Japanese life.
▽ “Co-Design Challenge” Product MAP
*The Future Life Village is located on the west side of the venue (Future Life Zone).
(For Reference)
▽ About the Co-Design Challenge Programme:
The Co-Design Challenge program is a project that takes the opportunity of Expo 2025 Osaka, Kansai, Japan to rethink various aspects of Japan’s life in the future and realize new things at the Expo through co-creation with various players.
By utilizing the opportunity of the Expo to develop new goods and services, we aim to solve current social issues and realize the future society that the Expo aims for.
This programme has conducted two rounds of recruitment. The first round (Co-Design Challenge 2023) was for product development, and the second round (Co-Design Challenge 2024) is for product development as well as open factory initiatives, where production sites and workshops in each region of Japan where the products are made are opened to the public, allowing visitors to experience the manufacturing process with the aim of boosting local tourism. Information on the open factories will be posted on the tourism portal site “Expo 2025 Official Experiential Travel Guides” in due course.
Through these initiatives, we will work to realise the future society that the Expo aims to achieve.
・About the Co-Design Challenge program
https://www.expo2025.or.jp/en/co-creation-index/co-design-challenge/
・Interviews with the selected Co-Design Challenge program projects (the Association’s official website)
https://www.expo2025.or.jp/en/cdc-report/
(Enquiries)
Global Communication Department, Japan Association for the 2025 World Exposition
Email: globalpr@expo2025.or.jp