Press Release

2025.03.19 [Theme Producer KOYAMA Kundo] Signature Pavilion “EARTH MART” Contents Unveiled Approx. 20 exhibits co-created with a wide range of food producers, top chefs, and food tech companies.

commemorative photo of Producer KOYAMA and Cooperators

The Japan Association for the 2025 World Exposition (hereinafter referred to as “the Association”) and Expo 2025 Osaka, Kansai, Japan (hereinafter referred to as “the Expo”) Signature Pavilion “EARTH MART”(Theme Producer: KOYAMA Kundo) unveiled the contents of the Pavilion, which was created in collaboration with a variety of food leaders with the theme of food and life.

The theme of EARTH MART is “thinking about life through food”. The Pavilion will share the possibilities of the food culture that Japanese people have cultivated and the evolution of food through technology while confronting various food issues. It will encourage visitors to think about new ways of eating. We aimed to create a pavilion that will foster visitor’s appreciation of life by challenging various things that we take for granted about food, and that will convey to the world the value of “Itadakimasu”.

Introduction of EARTH MART

Click here. (Appendix 1) (Japanese)

EARTH MART Partners and Collaborators

Click here. (Appendix 2) (Japanese)