Necessities of Life: Food, Clothing and Shelter Week
Meet Bulgaria`s fashion giants - connect with leading representatives of the Bulgarian apparel and fashion sector
Republic of Bulgaria
It is an unique opportunity to position Bulgarian creativity on a global stage, discover new aesthetic trends, and exchange ideas with professionals who value craftsmanship, individuality, and storytelling through design.
Recorded video available
Business Exchange
- Sustainable fashion
| Transmission of simultaneous interpretation | Provided |
|---|---|
| Language of interpretation | Japanese and English |
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Track Programme
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Time and
Date of
the event -
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2025.06.06[Fri]
10:00 ～ 12:00
(Venue Open 09:30)
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- Venue
- Pavilion
- Bulgaria Pavilion
Programme details
*This video does not have subtitles. For more details about
the content, please refer to the reflection report available
at the bottom of this page.
Bulgarian SMEs specializing in textiles, ready-made clothing,
fabrics, yarns, leather goods, and fashion accessories are
looking forward to building meaningful connections in Japan,
exploring new markets and connect with wholesale partners who
can distribute their products.
We believe that through mutual understanding and shared
values, we can not only grow together economically but also
strengthen the friendship and cooperation between our
countries.
Reports
【Reflection】
This programme provided a valuable opportunity for audiences
and buyers to experience the depth of Bulgarian creativity and
aesthetic sensibility through a showcase and networking
sessions led by leading creators from the country’s apparel
and fashion industries.
Eighteen companies and brands representing key sectors such as
textiles, ready-to-wear garments and accessories—including
YASHA, RICHMART, Maison Estrella and GARDEROB—participated in
the event. Each shared insights into their design
philosophies, material choices, and the stories embedded in
their products. The showcase featured collections that blended
tradition with modernity, as well as pieces inspired by
Japanese culture, which attracted considerable interest from
attendees.
Bulgaria has a historically rich textile heritage and a
deep-rooted respect for craftsmanship. These traditions
continue to influence the modern fashion scene, where
individuality and narrative-driven design are highly valued.
We believe that the programme successfully conveyed these
distinctive Bulgarian values to a wide audience.
In addition, the event facilitated lively discussions and
meaningful exchanges between the presenters and Japanese
fashion professionals and visitors. This cross-cultural
engagement contributed significantly to the programme’s
impact, highlighting the potential for shared values across
national boundaries.
【Post EXPO Initiatives】
This programme was an important first step in fostering
sustained exchange between Bulgarian small and medium-sized
enterprises (SMEs) and the Japanese market. Many of the
exhibitors who took part expressed a strong interest in
expanding their business opportunities and exploring future
collaborations. There was notable resonance on the Japanese
side with the 'human touch' of Bulgarian
craftsmanship and the narrative-rich nature of the products on
display.
Bulgaria’s fashion industry is internationally renowned for
its strength and diversity—spanning textiles, accessories and
beyond—and for its commitment to quality and originality.
Looking ahead, alongside developing sales channels within
Japan, initiatives such as partnerships with fashion colleges
and collaborative projects linked to regional industries are
being considered. These initiatives aim to combine cultural
exchange and talent development. Digital tools such as online
exhibitions and live-streamed events are also being explored
for their potential to create new opportunities for engagement
beyond geographical boundaries.
Continued international encounters and dialogue of this kind
are expected to further deepen mutual trust between the two
countries and lead to the development of more practical and
sustainable forms of collaboration.
Cast
Speakers
Andrew Nikolov
YASHA
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Lina Taneva
DIVISIONE PROTAGONISTA
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Daniela Ivanova
GARDEROB
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Martina Yordanova
RICHMART
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Stanislava Miteva
Gabina
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Aleksander Todorov
TREA
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Mariela Dimitrova
MIC-BG
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Irena Velkovska
Maison Estrella
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Boris Kraychev
UBF
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Rositsa Petrova
ROBSOV
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Antoaneta Antonova
Antoan Vill
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Milena Karalasheva
BE CONCEPT
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Nevyana Nikolova
Ruler - Velikov 91
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Yavor Yotov
Adamaz
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Maya Tsvetkova-Nenova
TARIKUTI(TRKT)
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Evgenia Popova
Evgenia Popova
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Petar Arbov
Punto Art
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Radostina Ignatova
Rodina-Popovo
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Dimitar Tsanev
Ever Socks
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Necessities of Life: Food, Clothing and Shelter Week
Meet Bulgaria`s fashion giants - connect with leading representatives of the Bulgarian apparel and fashion sector
It is an unique opportunity to position Bulgarian creativity on a global stage, discover new aesthetic trends, and exchange ideas with professionals who value craftsmanship, individuality, and storytelling through design.
-
2025.06.06[Fri]
10:00～12:00
(Venue Open 09:30)
- Pavilion
OTHER PROGRAM
Necessities of Life: Food, Clothing and Shelter Week
