Health and Well-being Week
Onsen and twinning between Japanese and Tunisian Cities
Republic of Tunisia
Onsen Day at the Osaka Expo 2025 is a collaborative event between Japan and Tunisia presenting their shared experience of traditional health and wellness practices. This special event aims at spotlighting the potential contribution of thermal therapy, holistic wellness, and onsen tourism to sustainable development in general, and particularly in Africa. It reviews the experience of both countries, drawing lessons and exploring opportunities for innovation, and for cross-cultural collaboration and partnership.
Recorded video available
Discussion
- Healthy life expectancy
- Well-being
| Transmission of simultaneous interpretation | Not provided |
|---|---|
| Language of interpretation | Japanese and English |
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Track Programme
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Time and
Date of
the event -
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2025.06.25[Wed]
18:00 ~ 20:30
(Venue Open 17:30)
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- Venue
- Theme Weeks Studio
Programme details
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audio.
I. Welcoming Remarks (18:00 – 18:30 PM)
- Opening remarks by Master of Ceremony, Dr Abdessalem Rabhi,
Program Manager at IGES, Hayama, Kanagawa, Japan
- Speech of H.E Ahmed Chafra| Ambassador of Tunisia in
Tokyo
- Speech of M. Riadh Attia| Deputy General Manager of CEPEX
and Deputy General Commissioner of Tunisia at Expo 2025
Osaka
- Speech of M. Ittoku Saraya | Honorary Consul of Tunisia in
Osaka
- Speech of M. Tomoo Nakayama | President of the
Tunisian-Japanese Friendship Association
- Speech on M. Tetsuro Yano | Afreco President
Promotional video, Geography and History of Onsens and Hammams
in Tunisia
II. Presentations (18:30 – 20:00 PM)
A. ‘’ Onsen Tourism in Japan: Source of inspiration and
partnership for Tunisia and other African and Mediterranean
countries ’’
- Presentation of Program by Master of Ceremony Ramses
Koumuro-Benboubaker
- M. Kenji Kitayama | Expert in Onsen Tourism in Japan:
“Economic, social and cultural importance of Onsen Tourism in
decentralized, rural and sustainable development in Japan”
- Representative from Oita Prefecture: “Synergy between Onsen
Tourism and OVOP in Oita” (Satoshi Sato)
- Dr. Junichiro Kojo | President K-Tokyo (Synapse therapy
specialist): “Synapse therapy, a great value added wellness
service product for Onsen Tourism”
- Ms Nami Suzuki|K-Tokyo Chief secretary, “Synapse Therapy for
Onsen Tourism in Tunisia”
B. Onsen tourism in Tunisia: The emergence of a new
decentralized tourism with high added value and local
content’’
- Skander Tlili, Hot springs, public baths, hammam and spa in
Tunisia, in the past and today
- M. Salah Hannachi | Former Ambassador of Tunisia in Tokyo,
President of the Tunisia-Japan Friendship Association, and
President of the Support Committee: “Leveraging the hot
springs, onsen and wellness tourism, ovop for rural
development, decentralized, high local content and high value
added tourism in Tunisia and other Mediterranean and African
developing countries.
- M Chahnez Guizani | General Director of ONTH (The National
Office of Thermal Springs and Hydrotherapy): “The hot spring
network in Tunisia and its potential for decentralized
heritage based sustainable development”
- M. Mohamed Mehdi Haloui| General Director of ONTT (The
National Tunisian Office of Tourism): “Tunisia’s experience
with thalassotherapy, wellness Tourism, and potential for
onsen tourism”
- M. Azouz Ennifar |Former Ambassador and UN Under-Secretay
General , Vice President of Support Committee: “Korbous, the
awakening of the Kusatsu of Tunisia, past, present and
future”
- M. Faiez Rouissi |Architect, Green Hill Resorts Founder: “
Green Hill Resorts, a pioneering mountain resort project of
Onsen Tourism in Tunisia”
C. Panel Question, Answers & Debate (20:00 – 20:30 PM)
Reports
【Reflection】
Onsen Day at the Osaka Expo 2025 was a collaborative event
between Japan and Tunisia. The event was preceded by a field
trip by the Tunisian Delegation to Sekizenkan at Shima Onsen
and Kusatsu Onsen in Gunma Prefecture.
Dr Junichiro Kojou of K-Tokyo and Kenji Kitayama of Sherpa
management Solutions guided the delegation. Both have visited
onsen resorts in Tunisia. Dr Kojou made several visits,
offering training sessions in Synapse Therapy.
Representatives from Algeria, Cote d'Ivoire, Gabon ,
Guinea and Jordan attended Onsen Day. They expressed the
relevance of the theme to their countries and their strong
interest in participating in future debates and events on the
concept. Onsen Day allowed for the presentation of shared
experiences in traditional health and wellness practices.
The event advocated the integration of Onsen Tourism, heritage
and local products (OVOP/Isson-Ippin), and high value-added
services such as Synapse Therapy, aromatherapy, etc. The
integration of thermal therapy, holistic wellness, and Onsen
tourism has the potential to contribute to decentralized,
rural, and urban sustainable development in
general—particularly in Tunisia and across Africa.
Like OVOP, Onsen Tourism has the potential to become a
powerful theme of Japanese diplomacy, particularly with
Tunisia and Africa within the TICAD process. Such diplomacy
would advocate international cooperation focused on health-
and wellness-centered development. This cooperation would be
implemented through the promotion of the economy, industry,
technologies, and infrastructure related to wellness, health,
and human security.
Bringing together institutional representatives, wellness
industry pioneers, and visionary thinkers and practitioners
from both nations, the event highlighted the potential of hot
springs (onsen) tourism and introduced emerging wellness
models inspired by Japanese practices. A highlight of the
event was a bilateral discussion on how traditional and modern
wellness methods can serve as tools for decentralized health,
economic development, and cultural diplomacy.
【Post EXPO Initiatives】
The theme discussed during this event sparked the interest of
all participants and could constitute a strong focus for
boosting partnership and cooperation between Tunisia and
Japan, while also expanding to other areas, whether in Africa
or the Mediterranean region.
Among the follow-up actions for this event, we plan to
undertake several initiatives, including:
• A feedback meeting with members of the Tunisian delegation
to review the event and draw key conclusions.
• An online meeting with the Japanese panelists to thank them
for their participation, gather their impressions of the
event, and invite them to explore new opportunities for
cooperation and partnership in the field of ONSEN.
• Integration of the ONSEN theme into the program of upcoming
events organized by Tunisia on the sidelines of EXPO OSAKA
2025, including the Economic Day (August 13, 2025) and OVOP
Day (One Village, One Product) scheduled for September 25,
2025.
• Exploration of possible synergies between ONSEN and OVOP to
develop new growth levers at the regional level in Tunisia.
• Organization of a field visit for a Japanese delegation to
Tunisia, in coordination with relevant organizations in both
Tunisia and Japan.
Cast
Moderator
Abdessalem Rabhi
Program Manager at IGES
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Speakers
H.E Ahmed Chafra
Ambassador of Tunisia in Tokyo
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Salah Hannachi
Former Ambassador of Tunisia in Tokyo, President of the Tunisia-Japan Friendship Association, and President of the Support Committee
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Chahnez Guizani
General Director of ONTH (The National Office of Thermal Springs and Hydrotherapy
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Azouz Ennifar
Former Ambassador and UN Under-Secretay General, Vice President of Support Committee
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Kenji Kitayama
Expert in Onsen Tourism in Japan
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Dr. Junichiro Kojo
President K-Tokyo (Synapse therapy specialist)
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Nami Suzuki
K-Tokyo Chief secretary
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Mohamed Mehdi Haloui
General Director of ONTT (The National Tunisian Office of Tourism)
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Tetsuro Yano
Afreco President
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Faiez Rouissi
Architect, Green Hill Resorts Founder
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Tomoo Nakayama
President of the Tunisian-Japanese Friendship Association
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Riadh Attia
Deputy General Manager of CEPEX and Deputy General Commissioner of Tunisia at Expo 2025 Osaka
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Ittoku Saraya
Honorary Consul of Tunisia in Osaka
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Health and Well-being Week
Onsen and twinning between Japanese and Tunisian Cities
Onsen Day at the Osaka Expo 2025 is a collaborative event between Japan and Tunisia presenting their shared experience of traditional health and wellness practices. This special event aims at spotlighting the potential contribution of thermal therapy, holistic wellness, and onsen tourism to sustainable development in general, and particularly in Africa. It reviews the experience of both countries, drawing lessons and exploring opportunities for innovation, and for cross-cultural collaboration and partnership.
-
2025.06.25[Wed]
18:00~20:30
(Venue Open 17:30)
- Theme Weeks Studio
OTHER PROGRAM
Health and Well-being Week
