*Subtitles: Choose “Subtitles/CC” in the “Settings” (gear icon) at the bottom right of the YouTube video.
*Subtitles may not show with multiple languages or overlapping audio.

The current activities of the Well-being Initiative reports on our work so far
Introduction to the latest developments in well-being research by domestic and international experts and researchers
Presentation of corporate initiatives towards well-being and more.

【Reflection】
Discussions centered on the new international framework “SWGs (Sustainable Wellbeing Goals),” succeeding the SDGs (Sustainable Development Goals). With the 2030 SDG targets approaching, the challenge was presented: how to measure and improve not only material wealth but also the quality of people's physical and mental health and happiness across society.

Presentations from participating organizations, including Sumitomo Life Insurance, MS&AD InterRisk Research Institute, and the OECD, introduced concrete initiatives from their respective perspectives. Sumitomo Life Insurance presented its corporate stance under the banner “for Your Wellbeing,” aiming to realize better lives through the visualization of healthy life expectancy and well-being levels. MS&AD contributes to the harmony between local communities and the environment by promoting the visualization of natural disaster risks and environmental conservation at the watershed level. The OECD reported revisions to its guidelines for scientifically measuring subjective well-being, indicating progress in establishing a foundation for policy development and international comparisons.

The symposium addressed the paradox in Japan of “healthy longevity” coexisting with “declining well-being,” highlighting the shared need for new societal goals prioritizing mental health and increased life satisfaction. Discussions unfolded from various angles, including corporate talent development, enhancing the well-being of working people, and fostering awareness among younger generations through university collaborations.

Practical examples of enhancing well-being across society were introduced. These included corporate initiatives reflecting young people's voices in management through dialogue with future generations (FR activities) and efforts like Persol and Ajinomoto's promotion of “Well-being at Work.” Finally, the “SWGs Declaration” was read aloud, expressing a commitment to pursue a sustainable future through harmony among people, society, and the planet. This symposium served as a valuable opportunity to reaffirm the importance of social transformation centered on well-being and to heighten awareness for future new global goals.

【Post EXPO Initiatives】
Building on the insights shared at this symposium, we will now work to widely disseminate the concept of “SWGs (Sustainable Well-being Goals)” throughout society and promote their implementation as new global goals beyond 2030. It is crucial that businesses, governments, and research institutions continue developing frameworks to measure and enhance people's happiness and physical and mental health, each from their respective perspectives.

In particular, the practical initiatives introduced at this symposium—such as Sumitomo Life's visualization of healthy life expectancy and development of a well-being app, MS&AD's regional revitalization through watershed conservation, and the OECD's development of international measurement indicators—provide concrete guidelines for enhancing societal well-being as a whole. We expect these case studies to be shared and, through industry-academia-government collaboration, to expand into more diverse fields.

Furthermore, corporate initiatives such as Future Generations Relations (FR) activities and support for employee career autonomy directly contribute to sustainable corporate management and the creation of social value. By continuously disseminating these practices even after the symposium, we will contribute to building a society where the next generation can live with pride.

Building upon the symposium's guiding principle of “constructing a well-being society through harmony among people, society, and the Earth,” diverse stakeholders will continue collaborating to advance initiatives aiming for a future that balances happiness and sustainability.

*Part or all of this report was generated by AI.